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MJT Consulting Co.

Where Data Drives Decisions

  • Home
  • What We Do
  • About
  • Contact

MARKET RESEARCH & FOCUS GROUPS

We keep our finger on the pulse of consumer opinions. We believe research is critical to the successful launch of new products and new marketing campaigns. Our experience includes successfully coordinating and conducting global focus groups for Fortune 500 companies including Pepsi, Unilever: Ragu and Electrolux which led to the implementation of multinational ad campaigns. Our team members have degrees in Consumer Behavior and Psychology in addition to Masters Degrees in Marketing. This assures our work is expertly executed and  leads to actionable insights directly effecting your key business decisions.

STRATEGIC BRANDING

We work with brands to strategically execute a brand strategy that is expertly integrated in to all brand touch points. We can help create your mission statement, tagline, logo, marketing materials and website. We unearth the DNA of your brand in order to tell your brand story in new and innovative ways. Timing is everything. Let's get started. 

NAMING

If you've ever tried naming a company, you probably know first hand how something that seems so easy, can be so difficult. And if you are the owner of the company, or the corporate marketing director, you probably know your time would be better invested managing the company vs. flipping through a thesaurus. That's where we come in. We'll provide you with a list of options that have been market tested and speak to your company values. Our options will include available domains and names ready for trademark.  

What's in a name? Everything. Let us help you stand out from the crowd. 

COMPETITIVE INTELLIGENCE

We all like to think we're the best in our business...However we believe the key to innovation and brand growth is to learn from the competitive market. Through primary and secondary research and quantitative and qualitative data analysis we are unable to unearth the blue ocean in a sometimes saturated market. We find ways for brands to differentiate themselves from the pack and stand out as thought leaders and trailblazers. 

MEDIA MONITORING & MEASUREMENT

Comprehensive measurement programs are the life blood to what we do. We believe all major business decisions should be derived from the strategic insights we glean from data. These key performance indicators set benchmarks, keep a pulse on where a brands stand in a competitive market and help us to set both long term and short term goals. 

COMMUNICATIONS DASHBOARD DEVELOPMENT

Unify your communications in to one interactive and scalable dashboard. Highlight key metrics, quarterly/monthly/weekly wins, identify threats and highlight critical next steps. Graphics and charts can easily be dropped in to other presentations.  Dashboards are made to specifically accommodate your needs and to best showcase your data. 

INFLUENCER IDENTIFICATION AND OUTREACH

Find the people that matter. Identify the individuals that have influence over your target market and your brand. We help you to manage, validate, measure, and scale influencer marketing programs built on relationships.

MARKET RESEARCH & FOCUS GROUPS

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STRATEGIC BRANDING

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NAMING

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COMPETITIVE INTELLIGENCE

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MEDIA MONITORING & MEASUREMENT

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COMMUNICATIONS DASHBOARD DEVELOPMENT

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INFLUENCER IDENTIFICATION AND OUTREACH

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